Tuesday, 20 October 2009

Target Audience

From looking at the statistics on http://www.nrs.co.uk/ it shows that Top of The Pops magazine appeals to more people in the socio-economic group of ABC1 than in lower clsses of people, for example in C2DE. Also it showed me that more women read this magazine than men do, which is what i predicted. 0.1% of men read Top of the Pops and just 0.2% of women read the magazine.

A profile of a typical reader of the pop genre would be young girls aged from 8-16, depending on what the content is inside. Their lifestyles would be of a typical young girl, so the girl who's parents may buy the magazine for her and read it after school. Also their interests would include things such as, music, teen celebrities, fashions and beauty. The target audience would be classified in the socio economic group, B and C.

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